Week 08 Origination

In today's class we discussed the association that humans have with products and how it applies to good design.


Reading Quiz 

Answer the following questions as succinctly as possible in your own words

1.  When Maeda uses the “Feel, and feel for” principle, he is drawing on peoples
connection to a very personal experience: feelings. List 3 ways that would make
use of this principle to visitors of your exhibition.
1. Stronger connection and an understanding from the viewer to the artwork
2. Music can set the mood and atmosphere
3. Connective through words. Descriptions of artworks

Reference: http://en.wikipedia.org/wiki/Tamagotchi

2. What is animism? Why do you think the “Tamagocchi” craze of the ‘90s became
such a craze? How can you apply this to your exhibition? 
Aninism is the association that a product has a soul.
The tamagochis were such a craze, a; because everyone had one. b; because people could personally connect with the product.
At the exhibition we can apply this by connecting with the audience. Having interactive conversations, making them feel a apart of the exhibition.

3. Name 2 products that you have purchased that gave you that feeling of “Aichaku”.
What feelings did those products evoke? Was it the feeling that sold the product
to you?
My phone makes me feel comfortable and secure. Without it I feel a bit lost. It gives me comfort knowing I can contact someone if need be.

Reference: http://www.bigw.com.au/electronics/mobile-phones

4. How do the references to emotion relate to the simplicity/complexity relationship
discussed in Law 5 - Differences
A simple object can become complex by personalising it. Adding features that suit the person.



 You Tube Video

Video Commentary

This is a great video about a company that focuses on the product and how it makes consumers feel. 'This is what gets the consumer excited' says Peter Boatwright. It is a good interview that describes there goals and also describe the needs of the consumer. Great video.